From smiling and dialing reporters to adapting news dissemination to 140 characters or less, PR professionals have seen profound changes in the way corporate stories are disseminated.
This infographic illustrates a decade’s worth of evolution in marketing communications by highlighting key changes within the industry. From 2004-2013, marketers have adapted to the explosion of the blogosphere to the emergence of social networking to people’s insatiable appetite for visually stimulating content.
Here are the big B2B marketing communications trends over the last decade:
Image may be NSFW.
Clik here to view.
This post originally appeared on The Connector blog and was reprinted with permission.
